Best Practices

Two video producers filming a conversation in a library

UC Davis Video Specs

Please try and adhere to the following technical specifications when creating videos about UC Davis:

  • Aspect Ratio: 16 x 9
  • Preferred Resolution: 3840 x 2160
  • Minimum Resolution: 1920 x 1080
  • Preferred Frame Rate: 23.976 fps or 24 fps (30 fps is acceptable)

Adding captions in Adobe Premiere

Follow these steps to add captions in Adobe Premiere. Remember to create your video with captions in mind to prevent the captions overlapping your video’s text and graphics.

Note: These instructions assume basic knowledge of the Adobe Premiere software.

  1. Download the closed caption .mogrt file (16x9 or 9x16 aspect ratio).
  2. Open the Essential Graphics panel and click the "Install Motion Graphics template" button found in the lower right-hand corner.
  3. Open the .mogrt file you downloaded.
  4. Drop the graphic on the top layer in your timeline. (Note: The .mogrt files are sized to fit on 4K sequences and may require repositioning/resizing on smaller sequences.)
  5. Select the graphic and write your first caption (up to 40 characters) in the Essential Graphics panel under the edit tab.
  6. Cut the graphic and select the new section to write your next caption.
  7. Continue cutting sections of the graphic for all of your captions.

Use of text on screen

Using text on screen is a great way to relay additional information that adds value for your audience. Please see the following examples of when and how to add text on screen.



Text on screen

Note: Place text in an open space on screen where it is easy to read and doesn't obscure important objects in the frame.

Aqua color text over image of a woman treating an animal


Lower thirds

Note: Place text so it leaves enough space for closed captions.

Lower thirds text over interview of woman in room with background photo of the moon


Closed captions

Chancellor Gary S. May giving a speech with yellow text captions on screen