Enterprise Tools

A desk with a laptop with sitefarm on the screen

Enterprise Tools, Partnership Opportunities and Vendors to Support Your Projects

In addition to the internal vendors within the university, UC Davis has existing partnerships and licensing for tools and vendors that can help to amplify your work, and get your job done faster or more efficiently.

Enterprise Tools

Centralized Campus Calendar

The UC Davis Campus Calendar is the central calendar for promoting UC Davis-affiliated events, important dates and deadlines. The calendar is managed using Trumba, an event calendar platform.

Learn more about the Campus Calendar

UC Davis Canva Design Enterprise Platform

Strategic Communications is launching the Canva design enterprise platform at UC Davis. It will provide campus communicators with access to branded templates across all channels that are pre-approved and customizable.

Shared News and Media Relations Tools

The News and Media Relations team has worked to negotiate special contract prices with Meltwater, a media-monitoring platform that allows us to track and report mentions of UC Davis in the news as well as to pitch stories to targeted reporters. Email Melissa Lutz Blouin for pricing and details.

Shared Social Media Management Tools

Our team has worked to negotiate special contract prices with the following social media management and monitoring tools that are available for campus partners to take advantage of.

  • Brandwatch. Brandwatch is an enterprise-level analytics tool that processes public online mentions of UC Davis, including mentions on Twitter, Facebook, blogs, Reddit, websites, and other online media. The data is aggregated into dashboards that allow your team to quickly identify trends and insights, deepen your understanding with your audiences, and glean understanding of how your organization is being discussed online.

  • Brandwatch for Students (Free for Students!). Students at UC Davis get access to Brandwatch trainings and data for three months for free to use for assignments, studies and market research. Register for Brandwatch for Students here. If you do any research on UC Davis, drop us a line! We would love to learn about your project!

  • Hootsuite. Hootsuite is an enterprise-level social media management tool that provides a platform for social media communicators to draft, schedule, manage, measure and report social media content. The platform provides workflow management, community management and engagement, all in a single, secure platform.

  • Mish Guru. Mish Guru is currently the only tool on the market that manages Instagram and Snapchat stories with a dashboard of analytics, monitoring capabilities and the ability to produce and schedule your stories.

Email Sallie Poggi for pricing and details.

Shared Web Management Tools

Accessibility and Quality Assurance Tool

SiteImprove

SiteImprove is a tool that is licensed by UCOP to assess websites for accessibility and quality scoring. For help in understanding accessibility standards at UC Davis and for access to SiteImprove, please contact Joshua Hori, at the Student Disability Center, or David Levin, of IET Academic Technology Services.

Search Engine Optimization (SEO)

BrightEdge

BrightEdge is an enterprise tool for search engine optimization. It is a powerful research tool that allows you to assess your webpages or competitor’s content. Analyze, optimize, compete and monitor your search authority. Track and optimize keyword performance and utilize the site audit tools to improve your search visibility. Contact scweb@ucdavis.edu for pricing and details.

Partnership Opportunities

UC Davis Social Media Takeovers

Interested in having your department, college or student group take over the UC Davis Instagram and/or Snapchat account, or doing it as an individual? Fill out this Takeover Request form, and our team will be in touch! Check out some of our favorite student takeovers on YouTube for inspiration.

Snapchat Geofilters

Learn how to create and submit a custom location-based overlay that you can apply to your snaps.

Social Media Cover Images

Give your UC Davis Facebook and Twitter channels a fresh look with seasonal, cropped-to-platform cover photos.